Dual award degree programmes offered in partnership with Cardiff Metropolitan University in the UK and 91心頭利 in Egypt:
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- BSc (Hons) Hospitality and Events Management (for programme details, click here)
- BSc (Hons) Sustainable Tourism and Cultural Heritage Management (for programme details, click here)
This programme aims to create skilled professional graduates with detailed knowledge and smart understanding of the operational, legislative, regulatory, human, and business/financial aspects and impacts of the hospitality and events industry. Students are equipped to be solution-focused professional communicators, managing positive relationships with diverse clients, customers, and stakeholders, and utilising discipline-specific principles, technologies, and methodologies to ensure customer service, operational management, and business performance are optimised. Graduates will exhibit high-level skills and competencies across marketing, branding, and entrepreneurial activity to ensure profitability in hospitality, events, hotel management, and tourism, with particular expertise in food and beverages, the psychology of consumer behaviour, and decisive, adaptable leadership across cultures and situations.
The programme includes both theoretical and practical experiences during the three years of study.
Career Pathways
- Event Management & MICE Organisations
- Entrepreneurial opportunities, such as boutique hotels, event planning firms, catering businesses, and hospitality startups.
- Luxury hotels & Resorts
- Graduates may pursue careers locally, regionally, or internationally, reflecting the global nature of the hospitality and events industry.
This programme aims to create skilled professional graduates with detailed knowledge and smart understanding of the operational, legislative, regulatory, human, and community aspects and impacts of the sustainable tourism and tangible/intangible cultural heritage management industry. Students are equipped to become independent, collaborative, and authoritative experts with competencies across international and national institutions, archaeological fieldwork and museological contexts, ethical heritage preservation, interpretation and engagement, and environmentally conscious travel and tourism management. Graduates will apply discipline specific principles, technologies, and methodologies to research and evaluate conservation, sustainability, and community engagement at heritage sites, delivering tourism strategies that engage communities and other stakeholders and manage impact for sustainable, ethical destination management, tourism operations, and cultural heritage safeguarding.
The programme includes both theoretical and practical experiences during the three years of study.
Career Pathways
- International and local tour operators specialising in sustainable and cultural tourism.
- Destination management companies (DMCs) & corporate travel services.
- Governmental and non-governmental organisations (NGOs) involved in tourism policy, heritage conservation, and community development.
- Regional and international cultural heritage organisations e.g. UNESCO.
- Heritage sites, museums & cultural landscapes worldwide.
- Cultural heritage management and consultancy firms, working with historic sites, museums, and cultural landscapes worldwide.
- Free-lance cultural heritage management consultancy.